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Award-winning blogger, brand marketer, public relations executive and social media innovator As featured on CNN, "60 Minutes," and "Good Morning America," and in The New York Times, Wall Street Journal, The Telegraph (U.K.), The Times (London) and more

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Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here.

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May 16, 2012, 1:38 pm

Forecasting the Future of Trendspotting

With anything and everything trending on Twitter and with Internet memes sweeping the Web waves faster than we can follow, I can’t help but wonder: Is the business of trendspotting overtrended?

In an age of armchair newscasters, writers and videographers, it’s becoming harder to distill the stuff that will go from small blip to seismic shift … [continue reading... ]

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May 7, 2012, 12:44 pm

Fearing Fear Itself

[Originally posted on the Huffington Post.]

In this election year, I’ve been on fear watch. Folks are fearful of everything from 2012 theories to GMOs to student loans taking over as the No. 1 source of pain for college grads everywhere. A few years ago, I talked at length about the cult … [continue reading... ]

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May 2, 2012, 9:01 am

The Value of Creativity

Originally posted on @erwwpr’s flagship blog.

As a PR professional, I know how crucial creativity is to success in business today. As a socially networked person (is there anybody out there who isn’t?), I’ve watched as network friends draw something, write something or video something. As a trendspotter, I’ve read at length Richard Florida’s thoughts on … [continue reading... ]

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May 1, 2012, 9:31 am

Celery Stalkers in the House?

Jim always tells people I make up words for a living, but it’s categorically untrue. In fact, the phrase I’m introducing in this column, “celery stalkers,” is possibly the first one I have invented—versus hijacked from everyday speak.

Celery stalkers are interrupting, or at least inconveniencing, marriages and committed relationships all across … [continue reading... ]

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April 30, 2012, 1:15 pm

The All-New American Family

[Originally posted on the Huffington Post.]

I remember being blown away by “An American Family,” what was a compelling and unorthodox documentary miniseries when it was made back in 1973, which showed the world that the “typical” American family was anything but. Much time has passed since the Louds captivated our psyches … [continue reading... ]

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April 9, 2012, 4:29 pm

10 Lessons for Business and Life

Originally posted on CNBC.com.

In my head (never mind the wrinkles on my forehead), it seems like only yesterday that I was an eager, bright overachiever, dressed in a blur of designer labels—the Lower East Side and Loehmann’s still spelled fashion bargains—and thrift-store finds, lapping up insights and tips from the likes of my former boss … [continue reading... ]

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April 5, 2012, 11:51 am

Newscrafting the Future

Originally posted on the Huffington Post.

Normally when I speak or write, it’s to comment on a new trend or the implications of breaking news—the sort of stuff that’s out there in the public spaces of the media. So at first, I thought speaking about social media at the American Association of Advertising Agencies’ Public Relations … [continue reading... ]

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March 21, 2012, 2:54 pm

The New Quarterlife Crisis

Originally posted on the Huffington Post.

Now that the recession has retreated just a bit from American shores, we’re being allowed a better look at its aftermath. To be frank, it’s not pretty, especially for millennials and their parents. Many of the latter co-signed on student loans and must cope with the loss … [continue reading... ]

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March 14, 2012, 12:08 pm

A Divided Union

Originally posted on the Huffington Post.

It was always a lofty idea, maybe too good to be true.

As it was conceived, the European Union would unite a growing body of member states with a web of treaties and a single currency—a kind of dollar for the United States of Europe. This currency would be a shared … [continue reading... ]

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March 9, 2012, 9:00 am

From Hyperlocal, with Love

Originally posted on the blog of the Fairfield County Public Relations Association.

We are living in a hyperlocal world, and we should all be hyperlocal girls (and boys). I’ve talked at length about hyperlocalism through the lens of the media—in today’s newscrafting climate, local outlets such as Patch and all our social networks are trumping the … [continue reading... ]

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