Then/Now/Next

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Award-winning blogger, brand marketer, public relations executive and social media innovator As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more

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Headstrong

Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here.

May 29, 2013, 12:20 pm

How Using My Brain Has Helped It Heal

Originally posted on the Huffington Post.

As we approached Brain Tumor Awareness Month (it’s every May), I had coincidentally been posting about my own repeated misadventures in and recent return visit to brain tumor land. Some of what I wrote or tweeted about might have sounded a bit crotchety (the stress of … [continue reading... ]

March 14, 2013, 9:25 pm

What Having a Brain Tumor Can Do for Your Brand

Originally posted on More.com.

For the record, I’m not suggesting that anyone try to give herself a brain tumor. (How would that even be possible? Tape your smartphone to your head? Slather your scalp with parabens?)

But I can’t help thinking about the fact that for a handful of famous, already alluring women, a brain tumor diagnosis … [continue reading... ]

January 22, 2013, 10:06 am

2013: The Year Fatigue Set In

Originally posted on the Huffington Post.

This is the 13th in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, was published on 12/12/12 and is available at … [continue reading... ]

January 3, 2013, 9:01 am

Football: Not So Super

[Originally published on Stamford magazine's website.]

Last year, I took the risk of being blackballed by a nation of rabid fans of the pigskin (and more than a few friends of my own) to ask the question: What is the future of football? In light of all the life-threatening injuries and dangerously … [continue reading... ]

December 5, 2012, 11:45 am

Make Solutions, Not Problems

Originally posted on the Huffington Post.

This is the second in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, will be published on 12/12/12 and available at 120MBooks.com. Salzman is … [continue reading... ]

November 1, 2012, 9:01 am

When Brands Need a Reboot (Think Lance)

Originally posted on Forbes.com.

It used to be that if you were famous and you screwed up, the path to redemption was clear: Hire an old-school, big-name publicist to keep yourself out of the news for a while, then orchestrate a high-profile comeback (think a self-deprecating turn on “Saturday Night Live”) to … [continue reading... ]

October 22, 2012, 12:02 pm

Small Is Big: SmugMug, King of Shaves and More

[Originally posted on Forbes.com.]

The words “business” and “business leader” often conjure up Dow Jones–size companies and the big names who lead them. We’re almost as fascinated by stars of big business as by stars of the big screen. And why not? A recent Forbes article pleading “Bring Back the Celebrity CEO” … [continue reading... ]

September 12, 2012, 9:01 pm

Eleven Years Later: Looking Back at 9/11

Originally posted on the Huffington Post.

Right after the horrendous tragedy of 9/11, I co-authored an op-ed about the effects of the attacks on the American psyche: shaken confidence, an all-too-keen awareness of lives ended and innocence lost. Much of that still holds true.

But with another decade between us and those terrible events, it’s becoming clearer … [continue reading... ]

July 26, 2012, 9:01 am

Shape Up

Originally posted on @erwwpr’s flagship blog.

This is the ninth in a series of 10 posts about different aspects of CEO branding.

This is not another piece about how a majority of Americans are overweight or obese. Nor is it a description of the way weight problems bear down on employee health and productivity. There are plenty … [continue reading... ]

July 2, 2012, 12:39 pm

Should You Stay or Should You Go? (Go Now)

Originally posted on @erwwpr’s flagship blog.

With many of us still shaken to the core from an unsteady economy, the thought of a staycation holds some appeal as our thoughts turn to how we’ll spend any days off surrounding the Fourth of July. Staying close to home is the de facto choice for those of us … [continue reading... ]