PR Professional of the Year and so much more… 
Award-winning blogger, brand marketer, public relations executive and social media innovator

As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more
Headstrong
Read Marian's award-winning
four-part series from the Huffington Post about the brain (including creativity, collaboration, the
information onslaught and the new definition of braininess)
here.
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February 12, 2013, 9:01 am
Originally posted on Forbes.com.
Ed Koch, Rudy Giuliani, Fiorello LaGuardia: The mayors of New York City have long been men with outsize personalities and strong personal brands. Not only have they had one of the most influential, highest-profile platforms in the nation, but they’ve also been strategic about positioning themselves and … [continue reading... ]
January 15, 2013, 9:01 am
Originally posted on Forbes.com.
I recently got a humorous pitch from a real estate agent in New Hampshire, where, he wrote in his email, “there is a theme-branding wave that is part capricious, part serious business.” At first his proposal made me giggle, but then I saw how it reflects the ways in … [continue reading... ]
December 28, 2012, 10:25 am
Originally posted on the Huffington Post.
This is the eighth in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, was published on 12/12/12 and is available at … [continue reading... ]
December 10, 2012, 12:16 am
Originally posted on Forbes.com.
Years ago I wanted to write a book, Another Woman: From Cleopatra to Marla, but now that seems to take us only halfway through the evolution of the mistress.
After Marla Maples, who secretly dated Donald Trump for two years in the ’80s while he was still married to Ivana (before … [continue reading... ]
December 5, 2012, 11:45 am
Originally posted on the Huffington Post.
This is the second in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, will be published on 12/12/12 and available at 120MBooks.com. Salzman is … [continue reading... ]
October 19, 2012, 11:12 am
Originally posted on Forbes.com.
In our ever more digitized and virtual world, the centers of power are shifting. It’s not about establishment capitals anymore but innovative up-and-comers, where a critical mass of creativity is bringing about rapid-fire change, along with a good quality of life and a sense of like-minded community.
Some … [continue reading... ]
October 17, 2012, 10:11 am
Originally posted on Forbes.com.
Personal branding is the name of the game these days, and in our age of radical transparency it is informed not just by how you present yourself but also by the people you associate with. Just as product- and service-based brands have to choose their celebrity ambassadors carefully, individuals looking to up … [continue reading... ]
May 7, 2012, 12:44 pm
Originally posted on the Huffington Post.
In this election year, I’ve been on fear watch. Folks are fearful of everything from 2012 theories to GMOs to student loans taking over as the No. 1 source of pain for college grads everywhere. A few years ago, I talked at length about the cult … [continue reading... ]
April 30, 2012, 1:15 pm
Originally posted on the Huffington Post.
I remember being blown away by “An American Family,” what was a compelling and unorthodox documentary miniseries when it was made back in 1973, which showed the world that the “typical” American family was anything but. Much time has passed since the Louds captivated our psyches … [continue reading... ]
March 14, 2012, 12:08 pm
Originally posted on the Huffington Post.
It was always a lofty idea, maybe too good to be true.
As it was conceived, the European Union would unite a growing body of member states with a web of treaties and a single currency—a kind of dollar for the United States of Europe. This currency would be a shared … [continue reading... ]
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What’s Next?
This year, Marian’s annual trends report is the debut e-book of 120M Books, the publishing arm of Havas PR, where Marian is CEO. Click here to download a copy of What’s Next? What to Expect in 2013 and read about changes coming in categories ranging from Africa and education to alternative economies and your psyche.
Newscrafting and Trendspotting
Marian has observed some clear patterns in our culture over her 20 years of trendspotting. One that she sees now is the new discipline of newscrafting. Read this paper to find out why and how she believes PR should be creating and shaping news for clients.
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