Being a Man: The Metrosexual Era a Decade On

The force behind metrosexual mania in 2003, Marian is now CEO of Havas PR North America, which produced this paper. Click here to read more about how she helped usher the word into pop culture and how what it means to be a man has evolved since then.

PR Professional of the Year and so much more…

Award-winning blogger, brand marketer, public relations executive and social media innovator As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more

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Headstrong

Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here.

July 18, 2014, 4:03 pm

Why People Rule the World in 2014

Originally posted on the Huffington Post.

“For the first time in a long time, people are running the world.” That ad-campaign concept brief recently came over my email transom at Havas PR North America, where I’m CEO, and got me thinking.

This isn’t a post to plug my colleagues at Havas, or their … [continue reading... ]

June 2, 2014, 9:01 am

Why Whole Professions Need to Be Rebranded

Originally posted on Forbes.com.

Some industries undertake big campaigns to reinstate pride in their job titles. Others seem to get redefined when the cool kids arrive or the main tasks in a job category become glorified—as with the whole audiovisual category. The nerds of the late 1970s have their revenge as … [continue reading... ]

May 29, 2014, 2:02 pm

Graduates: Live Your Life, Not What Your Parents Want for You

Originally published by the Stamford Advocate.

Working on the Apple account in 1997, I had become one of the youngest globalists in the advertising business. My agency then, TBWA Worldwide, was hired to reclaim the company’s passion and dream, and my job was to watch, listen and, of course, “think different.” It … [continue reading... ]

March 15, 2014, 10:30 pm

How Metrosexuality Has Made Over the Men of Connecticut

[Originally published by the Stamford Advocate.]

Connecticut: birthplace of the metrosexual?

Almost 11 years ago, when metrosexual was the hot new word on everyone’s lips—thanks largely to work my colleagues and I were doing at the ad agency that is now Havas; I’m CEO of Havas PR—it was a uniquely urban phenomenon. In time, it came to … [continue reading... ]

February 10, 2014, 9:49 am

Crash the Gate: What the Class of 2014 Needs to Know About the New Route to Success

Originally posted on the Huffington Post.

It’s 2014, and yet moldy old formulas for career success are lingering well past their expiration dates. But as I’m planning to elaborate on in a commencement speech I’ll be giving later this year, I finally see an end to that antiquated career path (find a … [continue reading... ]

January 8, 2014, 1:31 pm

Forget Orchid; Green Is My Color for an Entrepreneurial 2014

Originally posted on the Huffington Post.

Some days I have blue eyes; other days they are green. On New Year’s Eve they were green … with envy and with thoughts of how to finally hit the jackpot. As my partner, Jim, and I sat at NoLa in SoNo eating a NoLa-inspired meal … [continue reading... ]

January 7, 2014, 4:09 pm

Entrepreneur Envy

Originally posted on Forbes.com.

My entrepreneurial past appeared on New Year’s Eve like a ghost visiting Ebenezer Scrooge. There it was, as plain as the tuna tacos I was eating at a local hot spot, although perhaps tinted by rose-colored glasses (like the blood orange margarita I wished I had ordered, too).

The … [continue reading... ]

December 23, 2013, 11:04 pm

We’ll All Be Having a Hacking New Year

Originally posted on the Huffington Post.

Even after two decades of successfully forecasting spot-on international trends for consumers and corporations, I didn’t see coming what I refer to as the Year of the Everyday Trendspotter (aka 2013). It’s so easy to do up-to-the-minute searches and publish in real time online that … [continue reading... ]

August 14, 2013, 11:55 am

Mr. Bezos Goes to Washington

[Originally posted on Forbes.com.]

What would you do if you had a billion dollars? David Geffen invests in fine art. Larry Ellison races yachts. Sergey Brin develops synthetic meat. Richard Branson buys anything that qualifies as an absurd purchase. And Walt Disney is rumored to have underwritten his own cryogenic eternity. … [continue reading... ]

August 12, 2013, 3:12 pm

Trends Driving Real-Time Creativity: The End of Privacy and the New Era of Leaks

Originally posted on the blog of Havas PR North America.

This is the final column in a five-part series about how the news is being redefined by today’s real-time creative culture.

In this series of posts, I’ve looked at the ways radical transparency, constant broadcasting, the new imperative of self-expression, crowdsourcing, and the idea of … [continue reading... ]