Being a Man: The Metrosexual Era a Decade On

The force behind metrosexual mania in 2003, Marian is now CEO of Havas PR North America, which produced this paper. Click here to read more about how she helped usher the word into pop culture and how what it means to be a man has evolved since then.

PR Professional of the Year and so much more…

Award-winning blogger, brand marketer, public relations executive and social media innovator As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more

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Headstrong

Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here.

May 28, 2010, 1:41 pm

Anti-Consumerism Taking Off

Originally posted on eurorscgpr.com.

Lately I’ve been encountering more and more gestures that feel anti-consumer. The worst offenders include, unsurprisingly, the airlines. Anyone who has been on a plane in the past decade knows that flying isn’t what it used to be, but recently it seems as if it has turned into nothing less than a … [continue reading... ]

May 26, 2010, 3:43 pm

Bad News from Europe

Originally posted on eurorscgpr.com.

The European financial headlines have been nothing but bleak: defaults, a $1 trillion bailout, speculation that the euro might disappear, and discontent and strife in countries from Greece to Germany.

The news is definitely not good, but the tone of the media messaging might be making it seem even worse. SmartMoney warned investors … [continue reading... ]

May 24, 2010, 10:35 pm

The Analogies of Elections

Originally posted on eurorscgpr.com.

When I attended the Connecticut Democratic State Convention last week, two major things struck me. The first is the degree to which politicians and political organizers are using the same analogies as marketers—everyone is going grassroots. Just as those of us in the communications business are striving to create homegrown movements and … [continue reading... ]

May 20, 2010, 8:18 pm

Power from the People

Originally posted on The Huffington Post.

Look at the American political landscape today and you might begin to get the sinking feeling that the red state/blue state dichotomy is, on the one hand, just a bit of political show and, on the other, a pitiable piece of naiveté. We have to admit that if we want … [continue reading... ]

May 12, 2010, 7:59 pm

The Transformation of American Youth: From Teenager to Teenagent

Originally posted on The Huffington Post.

Would it be an exaggeration to say teenagers are running popular culture? We don’t think so. And, if anything, we’re willing to up the bet. Take a look at teenagers today—their habits, their purchasing power, their mastery of media—and momentarily suspend your belief in the stereotypes or hollow assumptions about … [continue reading... ]

May 10, 2010, 11:22 pm

Fear of Free

Originally posted on eurorscgpr.com.

New York Times tech columnist David Pogue just wrote a compelling column about a “convenient, mysterious service from cable companies”: free Wi-Fi hot spots for subscribers.

Companies including Cablevision, Comcast and Time Warner have been creating free hot spots for their customers—and each other’s customers—in New York, New Jersey and Connecticut. Cablevision customers, … [continue reading... ]