Then/Now/Next

PR Professional of the Year and so much more…

Award-winning blogger, brand marketer, public relations executive and social media innovator As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more

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Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here.
June 21, 2012, 11:48 am

Inside the Cannes PR Lions Jury

by Marian in: CSR | Insights | Public Relations | brands | health and wellness

[Originally posted on the Holmes Report.]

I have now seen Cannes from the inside, as a judge in the PR categories, and I will soon be going home with a head full of ideas for how we can reinvent our business—plus a suitcase full of dirty clothes, a permanent rosé hangover, information … [continue reading... ]

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June 21, 2012, 9:00 am

Are Dads the New Moms?

by Marian in: American Life | Social Media | Trends | Youth

Originally posted on Euro RSCG’s Social Life and Social Media blog.

If you happen to be home on any given weekday afternoon, you’ve no doubt noticed that there are a whole lot of dads pushing strollers these days while their wives are taking care of business at the office. We all saw the controversy that Time … [continue reading... ]

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June 15, 2012, 11:10 am

Pinning Your Personal Brand on Self-Curation

by Marian in: CSR | Public Relations | Social Media | Youth | brands | marketing

Originally posted on @erwwpr’s flagship blog.

Looking to boost your PBI (personal brand index) and secure that dream job or snag some new clients? Now that we’ve entered an age in which a solid personal brand strategy is as important as a lack of typos on your résumé, the name of the game is no longer … [continue reading... ]

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June 13, 2012, 11:41 am

What’s Your Product?

by Marian in: Public Relations | Social Media | advertising | brands | marketing

Originally posted on @erwwpr’s flagship blog.

Many of you reading this have worked in marketing, advertising or PR and have made a lifelong career out of building brands and selling products in many categories. But have you ever taken the time to think of what you have to offer the world as a product? Maybe it’s … [continue reading... ]

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June 4, 2012, 9:01 am

One-Man (and One-Woman) Brands

by Marian in: CSR | Social Media | brands

Originally posted on @erwwpr’s flagship blog.

What can we learn from people who have created a brilliant Brand Me? In today’s highly curated world of social networking, it’s more important than ever to let your personal brand beacon hit new heights. Your brand can incorporate everything from the hobbies you pursue in off-hours (as if that … [continue reading... ]

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