Being a Man: The Metrosexual Era a Decade On

The force behind metrosexual mania in 2003, Marian is now CEO of Havas PR North America, which produced this paper. Click here to read more about how she helped usher the word into pop culture and how what it means to be a man has evolved since then.

PR Professional of the Year and so much more…

Award-winning blogger, brand marketer, public relations executive and social media innovator As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more

Marian on Twitter


Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here.

Trends Report 2011
November 2010

“More people are leaning toward political extremes than ever, and anger will continue to grow based on that sphere and others,” said Marian when she released her annual list of trends. “But we’ve also seen many people react to this anger, segregation, and perceived or real loss of control by doing a 180 and becoming even more interested in relationships than possessions and learning how to be more self-sufficient.” Below are four of the trends on her list, tweet-style because of the importance social media plays in many. Click here or below to read her in-depth forecast of all 11 main trends and two dozen “Future Bytes.”

  • Public Mycasting System. Broadcast news: dead. Mycasting emerges. People curate interactive content, expressing their worldview in images, shared links, tweets.
  • Yes, We Can…Reinvent Ourselves. “Change”: Slogan no more, it’s becoming a way of life 4 many. Volunteering or forced into it, boomers+ are tapping the U.S. can-do spirit.
  • Separated at Worth. Pay & compensation are now confused & big $$ smells rotten. Emo (emotional) bling—friends going the extra 10 miles—will replace cash wealth.
  • Gender Bender. Masters of all they survey no more, men will have 2 adjust 2 treatment women have long endured: shown as sex objects or selfless homemakers.

[ View Trends Report 2011 ]

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