Being a Man: The Metrosexual Era a Decade On

The force behind metrosexual mania in 2003, Marian is now CEO of Havas PR North America, which produced this paper. Click here to read more about how she helped usher the word into pop culture and how what it means to be a man has evolved since then.

PR Professional of the Year and so much more…

Award-winning blogger, brand marketer, public relations executive and social media innovator As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more

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Headstrong

Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here.

August 9, 2013, 9:01 am

Trends Driving Real-Time Creativity: Video Redefining the Rules

Originally posted on the blog of Havas PR North America.

This is the fourth in a five-part series about how the news is being redefined by today’s real-time creative culture.

I’ve been exploring the ways in which news and infotainment have been undergoing a massive reboot, with all their contours, definitions and formats changing. … [continue reading... ]

June 21, 2012, 9:00 am

Are Dads the New Moms?

Originally posted on Euro RSCG’s Social Life and Social Media blog.

If you happen to be home on any given weekday afternoon, you’ve no doubt noticed that there are a whole lot of dads pushing strollers these days while their wives are taking care of business at the office. We all saw the controversy that Time … [continue reading... ]

May 16, 2012, 1:38 pm

Forecasting the Future of Trendspotting

With anything and everything trending on Twitter and with Internet memes sweeping the Web waves faster than we can follow, I can’t help but wonder: Is the business of trendspotting overtrended?

In an age of armchair newscasters, writers and videographers, it’s becoming harder to distill the stuff that will go from small blip to seismic shift … [continue reading... ]

July 14, 2011, 9:43 pm

On Thumbs-upmanship

Originally posted on the Huffington Post.

I recently spotted a stat on Ad Age about how today’s millennials (68 percent of them) ask friends for their opinion before they try a restaurant.

I’ve done a lot of research on the Y set and know they are very codependent (why do anything solo except perhaps an … [continue reading... ]

May 31, 2011, 1:25 am

It’s All a Blur

Originally posted on eurorscgpr.com.

In a world gone blurry (work/life, life/work and back again), what’s a PR or marketing professional to do in terms of messaging? Maybe you’ve noticed, as I have, the fantastic confusion pertaining to transparency these days, in an age of SarbOx gone mad. Take my household’s morning routine: We’re big banana eaters, … [continue reading... ]

December 2, 2010, 5:00 pm

Public Mycasting System

This is the fourth in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Salzman, president of Euro RSCG Worldwide PR and an internationally respected trendspotter.

Just ask Oprah: There is nothing stranger than human existence in all its infinite and frail variety. If it’s true, as they … [continue reading... ]

July 22, 2010, 12:20 am

Headstrong, Part III: Second Thoughts About Multitasking

Originally posted on the Huffington Post.

I’ve been posting here about my adventures with a brain tumor in 2007, the ways it has changed me and the importance of brain health for all of us. Talking about brain health is part of what comes with 50 being the new 30: We’re all desperate to be young … [continue reading... ]

February 11, 2010, 12:53 pm

Social Media Emerges as Community Glue

Originally posted on The Huffington Post.

The inaugural One Young World summit that concluded on Wednesday in London wasn’t just a gathering of hundreds of tomorrow’s world leaders. Don’t get me wrong: The energy of the more than 600 delegates from 100-plus countries, the passion of their debates and the progress that their resolutions made toward … [continue reading... ]

January 28, 2010, 11:07 am

Generation Real-Time

Originally posted on The Huffington Post.

A few years ago I was publicly fretting over the arrival of millennials—young people in the generation after X—in the workplace. I described how these new adults would bring with them a sense of entitlement, a need for constant praise, a habit of multitasking to the point of distraction and … [continue reading... ]

January 20, 2010, 11:03 am

Local Is the New Global

Originally posted on eurorscgpr.com.

A few weeks ago, The Independent published an interview with me under the headline “Local Will Be the New Global.” I told their reporter that I read several print newspapers on my morning commute, including my hometown paper, the Stamford Advocate. I read it partly for the restaurant reviews and advertising, things … [continue reading... ]