Being a Man: The Metrosexual Era a Decade On

The force behind metrosexual mania in 2003, Marian is now CEO of Havas PR North America, which produced this paper. Click here to read more about how she helped usher the word into pop culture and how what it means to be a man has evolved since then.

PR Professional of the Year and so much more…

Award-winning blogger, brand marketer, public relations executive and social media innovator As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more

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Headstrong

Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here.

August 13, 2014, 1:42 pm

The New Power of Millennial Hispanics

Originally posted on CNBC.com.

Politicians and pundits have long been talking about the new non-white majority in the United States, and especially about the growing numbers and clout of Hispanic-Americans. As of the 2011 census, around 52 million Americans called themselves Hispanic, about 17 percent of the population—but their influence is … [continue reading... ]

July 11, 2014, 9:33 am

The Future of the American Mood: Hispanic Millennials in Border States

Originally posted on the Huffington Post.

The new U.S. centers of gravity are California and Texas. Yes, they’re the top two states by population, with just over 38 million people in California and more than 26 million in Texas. But mass does not equal gravity. And yes, they have Hollywood and Silicon … [continue reading... ]

May 29, 2014, 2:02 pm

Graduates: Live Your Life, Not What Your Parents Want for You

Originally published by the Stamford Advocate.

Working on the Apple account in 1997, I had become one of the youngest globalists in the advertising business. My agency then, TBWA Worldwide, was hired to reclaim the company’s passion and dream, and my job was to watch, listen and, of course, “think different.” It … [continue reading... ]

August 5, 2013, 11:37 pm

Trends Driving Real-Time Creativity: Radical Transparency, Constant Broadcasting and Blurring Genres

Originally posted on the blog of Havas PR North America.

This is the second in a five-part series about how the news is being redefined by today’s real-time creative culture.

As I wrote in my last post, we’re in the midst of a radical reboot of what news actually is. What constitutes news? Purely objective … [continue reading... ]

December 11, 2012, 2:39 pm

Are You a Hsieh or a Ferriss?

Originally posted on Forbes.com.

With last week’s news that Tony Hsieh, CEO of Zappos, and his Downtown Project have pledged $1 million to Venture for America to help revitalize downtown Las Vegas (full disclosure: My agency helped spread the word through pro bono media outreach), I got to thinking about the role of character in branding.

I … [continue reading... ]

November 29, 2012, 3:36 pm

Sound of the Year for 2013: Co

Originally posted on the Huffington Post.

This is the first in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, will be published on 12/12/12 and available at … [continue reading... ]

October 19, 2012, 11:12 am

Do People Make Places?

Originally posted on Forbes.com.

In our ever more digitized and virtual world, the centers of power are shifting. It’s not about establishment capitals anymore but innovative up-and-comers, where a critical mass of creativity is bringing about rapid-fire change, along with a good quality of life and a sense of like-minded community.

Some … [continue reading... ]

September 24, 2012, 7:00 am

Havas PR: Albert Einstein Plus Steve Jobs

Originally posted on @havaspr’s flagship blog.

This is the first in a series of posts about the rebirth of our agency as Havas PR North America.

To get those first-day-of-school butterflies as an adult? To reinvent ourselves, pump some fresh air into our lives, show the world a new side that nobody knew we had? Real changes … [continue reading... ]

September 12, 2012, 9:01 pm

Eleven Years Later: Looking Back at 9/11

Originally posted on the Huffington Post.

Right after the horrendous tragedy of 9/11, I co-authored an op-ed about the effects of the attacks on the American psyche: shaken confidence, an all-too-keen awareness of lives ended and innocence lost. Much of that still holds true.

But with another decade between us and those terrible events, it’s becoming clearer … [continue reading... ]

July 27, 2012, 9:01 am

Get Local

Originally posted on @erwwpr’s flagship blog.

This is the final post in a series of 10 about different aspects of CEO branding.

As a switched-on CEO, you’ve probably noticed some of the furor about growing inequality. You’ve come across comments about how the wealthy lead their lives detached from the rest of society. It’s … [continue reading... ]