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Award-winning blogger, brand marketer, public relations executive and social media innovator
As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more
Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here. |
December 6, 2010, 5:00 pm
This is the sixth in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Salzman, president of Euro RSCG Worldwide PR and an internationally respected trendspotter. We hear the word “reinventing” applied to systems all the time: reinventing capitalism, reinventing credit options. Reinventing health care, politics, journalism, food, … [continue reading... ]  Comments: One comment November 29, 2010, 5:00 pm
This is the first in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Marian, president of Euro RSCG Worldwide PR and an internationally respected trendspotter. Despite the relatively peaceable environment abroad—there’s a successful coalition, for now, in the U.K., and Australians still appear confident despite debt … [continue reading... ] Comments: 9 comments October 22, 2010, 9:02 pm
Originally posted on the Huffington Post. As a marketing and PR professional, I’m a strong advocate of the phrase “Local is the new global.” (I am not, however, a huge fan of the jargon-y term for that idea—”glocal”—even though I used to toss it around promiscuously in the late 1990s.) If you meet me at … [continue reading... ] Comments: One comment July 20, 2010, 1:00 am
Originally posted on The Huffington Post. A little over three years ago, I was flying high. I was chief marketing officer at the ad agency JWT Worldwide. I’d been credited with popularizing the word metrosexual (and spent countless hours obsessing on the next big thing so my tombstone didn’t say “commercialized metrosexual man”), and my annual … [continue reading... ] Comments: Leave a comment February 16, 2010, 9:15 pm
Originally posted on The Huffington Post. President Obama’s latest poll numbers may be decent—a New York Times/CBS News poll found that he has higher approval ratings than the GOP, and that more Americans blame Congress, George W. Bush and Wall Street for our problems than they do him—but we hoped for better than decent from this … [continue reading... ] Comments: Leave a comment February 15, 2010, 11:38 am
Originally posted on eurorscgpr.com. Forget about the Hiltons (Paris and Perez, that is). Americans don’t have time anymore. They’re too busy looking closely and critically at public issues that affect them. A new study from Euro RSCG Worldwide reveals that people are losing interest in celebrities and paying more attention to serious matters such as the … [continue reading... ] Comments: Leave a comment June 23, 2009, 2:46 pm
 Originally posted on pnintelligentdialogue.com. Globalization has been the headline for years as it’s changed the face of communication, finance, business and society. But it’s not a stand-alone phenomenon; it’s totally dependent upon mobility. Constant movement from place to place has made the last few decades frenetic. In fact, we live in an era of supermobility. Crops are … [continue reading... ] Comments: Leave a comment December 29, 2008, 2:54 pm
Originally posted on pnintelligentdialogue.com. Technology allows us to fly over continents and communicate with anyone in the world; science has delivered us from many infectious diseases; and the global economy brings almost anything we could ever want or need to our doorstep. Yet many of us want to turn back the clock. Some of us live with … [continue reading... ] Comments: Leave a comment November 20, 2008, 2:55 pm
Originally posted on pnintelligentdialogue.com. The global crisis is triggering a wave of soul-searching that will spur many powerful people to action—hopefully concerted action. The coming year will be a time when what should happen will exert far more influence than usual on what actually does happen. We’ll need to recognize that polarization is a dead end and … [continue reading... ] Comments: Leave a comment |
This year, Marian’s annual trends report is the debut e-book of 120M Books, the publishing arm of Havas PR, where Marian is CEO. Click here to download a copy of What’s Next? What to Expect in 2013 and read about changes coming in categories ranging from Africa and education to alternative economies and your psyche. 
Marian has observed some clear patterns in our culture over her 20 years of trendspotting. One that she sees now is the new discipline of newscrafting. Read this paper to find out why and how she believes PR should be creating and shaping news for clients. |
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Copyright © 2013 Marian Salzman - All Rights Reserved 
Parents of Sandy Hook victims unite to call for more focus on school security http://t.co/cEGh2CACdj via @washingtonpost
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