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Award-winning blogger, brand marketer, public relations executive and social media innovator
As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more
Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here. |
April 2, 2013, 9:01 am
Originally posted on Forbes.com. I recently received an intriguing email from a former branding executive who now runs a small marketing consulting company. Nancy Shenker, whose new venture is called theONswitch, found a way to build a personal brand by breaking rules, being rebellious and tapping into her self-professed “dark side.” It sounds like a risky strategy … [continue reading... ]  Comments: Leave a comment March 22, 2013, 9:19 am
Originally posted on Forbes.com. It used to be that receiving a CEO title—and the corner office and tufted-leather sofa that came with it—was the acme of professional success. It was the recognition of a lifetime of hard work, of moving up the ranks, of following the path to its pinnacle. Once you’d … [continue reading... ] Comments: One comment October 26, 2012, 9:01 am
Originally posted on PRWeek.com. This is the third in a series of three posts that will discuss what I see as a PR émigré managing in a world where evolution meets revolution. It is in our hands, we read about it daily, it is going to define the current decade, and each of us (if … [continue reading... ] Comments: Leave a comment October 19, 2012, 11:12 am
Originally posted on Forbes.com. In our ever more digitized and virtual world, the centers of power are shifting. It’s not about establishment capitals anymore but innovative up-and-comers, where a critical mass of creativity is bringing about rapid-fire change, along with a good quality of life and a sense of like-minded community. Some … [continue reading... ] Comments: Leave a comment September 27, 2012, 8:03 pm
Originally posted on the Huffington Post. In my last post, I wrote about the capitals of Innovation Nation—the cities and schools where creativity, entrepreneurialism and academia are intersecting to produce hotbeds of innovation. Now I’d like to look at who lives in and who leads Innovation Nation. The importance of the human element … [continue reading... ] Comments: Leave a comment September 26, 2012, 11:46 am
Originally posted on the Huffington Post. Forget about life, liberty and the pursuit of happiness. What’s really making America tick these days is innovation, an idea that has been on my mind a lot recently. This is a crucial time for the company I lead as we rethink our own innovation strategy … [continue reading... ] Comments: Leave a comment September 24, 2012, 7:00 am
Originally posted on @havaspr’s flagship blog. This is the first in a series of posts about the rebirth of our agency as Havas PR North America. To get those first-day-of-school butterflies as an adult? To reinvent ourselves, pump some fresh air into our lives, show the world a new side that nobody knew we had? Real changes … [continue reading... ] Comments: One comment July 25, 2012, 10:16 am
Originally posted on @erwwpr’s flagship blog. This is the eighth in a series of 10 posts about different aspects of CEO branding. There’s a lot to be said for a CEO who manages to keep things on track with measured stewardship. Even in good times, when the media are all jazzed up with tales of business derring-do, … [continue reading... ] Comments: Leave a comment January 7, 2012, 10:10 pm
Originally published on the blog of the Fairfield County Public Relations Association. From Exxon to BP to Madoff, from Anthony Weiner to Herman Cain to Kim Kardashian—and, of course, the Penn State nightmare—we are in a totalitarian transparent state of being (meaning zero tolerance for not being transparent). In this most social of social ages online and … [continue reading... ] Comments: Leave a comment November 29, 2010, 5:00 pm
This is the first in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Marian, president of Euro RSCG Worldwide PR and an internationally respected trendspotter. Despite the relatively peaceable environment abroad—there’s a successful coalition, for now, in the U.K., and Australians still appear confident despite debt … [continue reading... ] Comments: 9 comments |
This year, Marian’s annual trends report is the debut e-book of 120M Books, the publishing arm of Havas PR, where Marian is CEO. Click here to download a copy of What’s Next? What to Expect in 2013 and read about changes coming in categories ranging from Africa and education to alternative economies and your psyche. 
Marian has observed some clear patterns in our culture over her 20 years of trendspotting. One that she sees now is the new discipline of newscrafting. Read this paper to find out why and how she believes PR should be creating and shaping news for clients. |
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Copyright © 2013 Marian Salzman - All Rights Reserved 
Parents of Sandy Hook victims unite to call for more focus on school security http://t.co/cEGh2CACdj via @washingtonpost
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