Then/Now/Next

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Award-winning blogger, brand marketer, public relations executive and social media innovator As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more

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Headstrong

Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here.

March 5, 2013, 9:01 am

The Deal Is Off! What to Learn from the Fall of Groupon CEO Andrew Mason

Originally posted on Forbes.com.

Andrew Mason’s unsurprising ouster from Groupon last week wasn’t entirely about his personal brand. As anyone who has been paying attention knows, the group-discount company has been performing spectacularly badly. Its fourth-quarter earnings report was awful, with a GAAP loss of 12 cents per share—that’s 10 cents more (or … [continue reading... ]

December 7, 2012, 9:00 am

2013 Living: Austerity with Double-Dip Frugality

Originally posted on the Huffington Post.

This is the third in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, will be published on 12/12/12 and available at 120MBooks.com. Salzman is … [continue reading... ]

September 25, 2012, 12:42 pm

Our Fountain of Youth

Originally posted on @havaspr’s flagship blog.

This is the second in a series of posts about the rebirth of our agency as Havas PR North America.

If you were to travel back in time a few decades and take a tour of businesses (which would probably be a waste of your time machine, but bear with … [continue reading... ]

April 30, 2012, 1:15 pm

The All-New American Family

Originally posted on the Huffington Post.

I remember being blown away by “An American Family,” what was a compelling and unorthodox documentary miniseries when it was made back in 1973, which showed the world that the “typical” American family was anything but. Much time has passed since the Louds captivated our psyches … [continue reading... ]

March 21, 2012, 2:54 pm

The New Quarterlife Crisis

Originally posted on the Huffington Post.

Now that the recession has retreated just a bit from American shores, we’re being allowed a better look at its aftermath. To be frank, it’s not pretty, especially for millennials and their parents. Many of the latter co-signed on student loans and must cope with the loss … [continue reading... ]

August 30, 2011, 1:48 am

Vacation Complications (Think Generations)

Originally posted on the Huffington Post.

Remember that stress-envy thing we were all feeling in the late ’90s? You know, talking about how much we were working, how tired we were and how there were simply not enough hours in the day? We wore our stress with a badge of honor. And there was a cloying … [continue reading... ]

July 14, 2011, 9:43 pm

On Thumbs-upmanship

Originally posted on the Huffington Post.

I recently spotted a stat on Ad Age about how today’s millennials (68 percent of them) ask friends for their opinion before they try a restaurant.

I’ve done a lot of research on the Y set and know they are very codependent (why do anything solo except perhaps an … [continue reading... ]

June 29, 2011, 10:15 am

Feeling Stressed?

Originally posted on Fuel the Future.

It’s hard not to feel stressed, and all the time. For starters, there’s global weirding and the many unknowns (and knowns!) of the economy. As PR people, life moves so fast because of how quickly media is changing; what exactly is news today, and how can we possibly keep a … [continue reading... ]

June 17, 2011, 3:35 pm

Is Connectivity the New Killer?

Originally posted on the Holmes Report.

When watching “Mad Men,” it’s hard not to revel in the decadent splendor of indulgence, of three-martini lunches and an endless stream of smoke rings. At the same time, it’s hard to relate to the idea of smoking in an airplane or even a house, or lighting up after dinner … [continue reading... ]

June 7, 2011, 8:31 pm

Corporations: Pillars of the Community?

Originally posted on the Huffington Post.

There’s a real paradox today in the meaning of the word community. On one hand, we’re building our communities online and forming tribes with like-minded, digital folks who share our likes and dislikes, our restaurant recommendations and, in the case of places like Egypt, our desire for democracy.

But there’s another … [continue reading... ]