Being a Man: The Metrosexual Era a Decade On

The force behind metrosexual mania in 2003, Marian is now CEO of Havas PR North America, which produced this paper. Click here to read more about how she helped usher the word into pop culture and how what it means to be a man has evolved since then.

PR Professional of the Year and so much more…

Award-winning blogger, brand marketer, public relations executive and social media innovator As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more

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Headstrong

Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here.

February 26, 2014, 11:02 am

A (Mostly) Optimistic Outlook for PR

Originally published by O’Dwyer’s.

When O’Dwyer’s asked me to write up my thoughts on the state of public relations trends and the challenges of managing a PR agency in 2014, my first response was, well, ambivalence. Why? In short, my outlook is both bleak and upbeat.

If I had a nickel for every … [continue reading... ]

March 27, 2013, 9:37 am

How the Trump Kids Have Enhanced the Family Brand

Originally posted on Forbes.com.

When it comes to family names as brand names, unless you’ve done something terrible or had the bad fortune of sharing a name with someone who did, it’s hard to do much worse than “Trump.” For most of the past four decades, the Donald has slapped his name on some … [continue reading... ]

February 5, 2013, 9:01 am

Why Can’t Ben Affleck Fix His Personal Brand?

Originally posted on Forbes.com.

I can’t muster up too much sympathy for a Hollywood star whose personal branding woes haven’t prevented him from earning more money than most of us ever dream of seeing, but from an image point of view, I do feel bad for Ben Affleck. Even after all these … [continue reading... ]

September 12, 2012, 8:55 am

In Transit

Originally published on Stamford magazine’s website.

Living in Connecticut and working in New York City, I’m a devoted Metro North commuter. When the day comes that I cease being a commuter, I might have to join a support group to help me through life without the transitions. Commuting is my psychic punctuation, separating my work life … [continue reading... ]

July 5, 2011, 9:16 am

Network Overload

Originally posted on Fuel the Future.

Let’s face it: We are living in an over-networked world, with very few boundaries between life, love and work. I’ve been thinking a lot lately about what all this connection means to our already overly scheduled lives and what the payoff is from having thousands of Facebook friends or Twitter … [continue reading... ]

June 29, 2011, 10:15 am

Feeling Stressed?

Originally posted on Fuel the Future.

It’s hard not to feel stressed, and all the time. For starters, there’s global weirding and the many unknowns (and knowns!) of the economy. As PR people, life moves so fast because of how quickly media is changing; what exactly is news today, and how can we possibly keep a … [continue reading... ]

January 19, 2011, 9:01 am

Meet the Gypsetters

Originally posted on eurorscgpr.com.

After I named ’70s-inspired looks to my “Hot/Not” list for 2011 (they’re going to be hot), a friend pointed me to a beautiful coffee table book called Gypset Style. I love a blended trend term probably more than most people (I’m still hoping my own “Chindia” will take off as much as … [continue reading... ]

July 19, 2010, 10:53 pm

The Surreal Life (and Other Trends)

Originally posted on eurorscgpr.com.

I’ve been spotting trends for almost two decades. Trends are hard to figure and harder to tease out. Doing it right means tracking people, social momentum, brands, economies, companies—all in constant motion. But trends also mean business, especially for people in PR; we’ve got to be in and of the culture if … [continue reading... ]

May 10, 2010, 11:22 pm

Fear of Free

Originally posted on eurorscgpr.com.

New York Times tech columnist David Pogue just wrote a compelling column about a “convenient, mysterious service from cable companies”: free Wi-Fi hot spots for subscribers.

Companies including Cablevision, Comcast and Time Warner have been creating free hot spots for their customers—and each other’s customers—in New York, New Jersey and Connecticut. Cablevision customers, … [continue reading... ]