Being a Man: The Metrosexual Era a Decade On

The force behind metrosexual mania in 2003, Marian is now CEO of Havas PR North America, which produced this paper. Click here to read more about how she helped usher the word into pop culture and how what it means to be a man has evolved since then.

PR Professional of the Year and so much more…

Award-winning blogger, brand marketer, public relations executive and social media innovator As featured on CNN, "60 Minutes" and "Good Morning America," and in The New York Times, The Wall Street Journal, The Telegraph (U.K.), The Times (London) and more

Marian on Twitter

Headstrong

Read Marian's award-winning four-part series from the Huffington Post about the brain (including creativity, collaboration, the information onslaught and the new definition of braininess) here.

July 8, 2014, 1:17 pm

What Will Holidays in the Next America Look Like?

Originally posted on Forbes.com.

As we pack up our picnic baskets and red, white and blue outfits from July 4th, I’ve been thinking about what holidays in the Next America will look like. Well-traveled Americans know what a blast holiday traditions can be in other countries, from Carnival in Brazil and Italy … [continue reading... ]

February 26, 2014, 11:02 am

A (Mostly) Optimistic Outlook for PR

Originally published by O’Dwyer’s.

When O’Dwyer’s asked me to write up my thoughts on the state of public relations trends and the challenges of managing a PR agency in 2014, my first response was, well, ambivalence. Why? In short, my outlook is both bleak and upbeat.

If I had a nickel for every … [continue reading... ]

October 25, 2013, 9:01 am

Why We Created a Startup with Two 22-Year-Olds

Originally posted on the Huffington Post.

I’ve been working in trendspotting, advertising and PR for about as many years as my new business associates have been walking the earth, and I couldn’t be more excited about working with them.

As the CEO of Havas PR and a veteran of other big agencies, including JWT … [continue reading... ]

May 29, 2013, 12:20 pm

How Using My Brain Has Helped It Heal

Originally posted on the Huffington Post.

As we approached Brain Tumor Awareness Month (it’s every May), I had coincidentally been posting about my own repeated misadventures in and recent return visit to brain tumor land. Some of what I wrote or tweeted about might have sounded a bit crotchety (the stress of … [continue reading... ]

April 2, 2013, 9:01 am

“Bad Girl”? Great Branding

Originally posted on Forbes.com.

I recently received an intriguing email from a former branding executive who now runs a small marketing consulting company. Nancy Shenker, whose new venture is called theONswitch, found a way to build a personal brand by breaking rules, being rebellious and tapping into her self-professed “dark side.”

It sounds like a risky strategy … [continue reading... ]

March 27, 2013, 9:37 am

How the Trump Kids Have Enhanced the Family Brand

Originally posted on Forbes.com.

When it comes to family names as brand names, unless you’ve done something terrible or had the bad fortune of sharing a name with someone who did, it’s hard to do much worse than “Trump.” For most of the past four decades, the Donald has slapped his name on some … [continue reading... ]

October 26, 2012, 9:01 am

PR and Innovation: It’s Complicated

Originally posted on PRWeek.com.

This is the third in a series of three posts that will discuss what I see as a PR émigré managing in a world where evolution meets revolution.

It is in our hands, we read about it daily, it is going to define the current decade, and each of us (if … [continue reading... ]

October 25, 2012, 9:01 am

Making Places and Brands

Originally posted on PRWeek.com.

This is the second in a series of three posts that will discuss what I see as a PR émigré managing in a world where evolution meets revolution.

Some cities always attract the limelight. New York and Paris have rich pasts full of historic events and interesting people that will always … [continue reading... ]

October 24, 2012, 9:01 am

Next Year’s News

Originally posted on PRWeek.com.

This is the first in a series of three posts that will discuss what I see as a PR émigré managing in a world where evolution meets revolution.

You’ve heard it said that the future is now. That’s much closer to the truth than it was even a half-decade … [continue reading... ]

September 25, 2012, 12:42 pm

Our Fountain of Youth

Originally posted on @havaspr’s flagship blog.

This is the second in a series of posts about the rebirth of our agency as Havas PR North America.

If you were to travel back in time a few decades and take a tour of businesses (which would probably be a waste of your time machine, but bear with … [continue reading... ]