July 9, 2010, 1:30 pm

How Mycasting Is Reshaping Programming and Creation

It’s a truism that hardly bears repeating that technology and the infinite choices it has fostered have turned the old one-to-many communications model on its head. That’s a fact for advertising, where it’s laughable to imagine businesses being able to survive simply by broadcasting their brand messages to captive audiences. It’s a fact for pop [...]

June 23, 2010, 9:12 pm

The Consumers’ New Clothes (Sarah Ferguson, Take Note)

Originally posted on The Huffington Post.

I don’t need to tell you that the world has seen its share of change lately. We used to embrace change and make it happen (which entails pretty much everything before Sept. 11, 2001). Then we watched it from the sidelines (the Iraq and Afghanistan wars, the various financial crises), [...]

June 1, 2010, 9:31 am

Getting Surreal

Originally posted on huffingtonpost.com.

“You can’t make this stuff up” has become a clichéd refrain in our reality-TV-obsessed, out-to-shock world, but sometimes life is so outrageous that there’s really no other response.

I had one of those moments when I picked up my morning paper on Saturday. The Stamford Advocate’s cover story was about a Stamford [...]

May 20, 2010, 8:18 pm

Power from the People

Originally posted on The Huffington Post.

Look at the American political landscape today and you might begin to get the sinking feeling that the red state/blue state dichotomy is, on the one hand, just a bit of political show and, on the other, a pitiable piece of naiveté. We have to admit that if we want [...]

April 15, 2010, 4:38 pm

The Mind and Mood of Connecticut

Originally posted on The Huffington Post.

“Keep the younger generation in the state, provide jobs for the population, send the illegal immigrants back to their countries. We need jobs to provide services to our citizens. With jobs, we can also sustain our present level of living, keep our roads in good repair. Stop the politics. Most [...]

April 5, 2010, 10:20 pm

Why Purple Will Be the New Blue

Originally posted on The Huffington Post.

Ten years ago, I predicted that blue would be the new green. When I released my annual trends forecast for 2000, I pointed to the power of Millennium Blue. I meant it figuratively—our concern with all things environmental would morph into heightened awareness about the world’s water supply (and, sure [...]

March 31, 2010, 1:53 pm

Always On

Originally posted on eurorscgpr.com/blog.

It’s hard to find a bigger believer than me in the advances of the digital revolution and the power of the social Web. I was conducting online market research in the ’90s, and one of my early clients was America Online. More recently, Euro RSCG Worldwide PR has helped clients use Twitter [...]

March 23, 2010, 1:54 pm

Rethinking Teen Rebellion

Originally posted on eurorscgpr.com/blog.

If you google “teenage rebellion,” you get a gazillion sites that explain how to cope with, prevent or quash it. You even get advice about how to medicate it—a couple of years ago, bloggers began talking about “oppositional defiant disorder,” though most of the response to that diagnosis was highly critical.

What seems [...]

March 8, 2010, 1:22 am

After the Fall

Originally posted on eurorscgpr.com/blog.

All the news this past month about moving the trial of 9/11 mastermind Khalid Shaikh Mohammed out of downtown Manhattan has gotten me thinking about the many ways Sept. 11 has become a marker. We divide life into before and after, use the event as a way of judging the world and [...]

February 16, 2010, 9:15 pm

Rethinking the Presidency

Originally posted on The Huffington Post.

President Obama’s latest poll numbers may be decent—a New York Times/CBS News poll found that he has higher approval ratings than the GOP, and that more Americans blame Congress, George W. Bush and Wall Street for our problems than they do him—but we hoped for better than decent from this [...]