Public Relations – Marian Salzman

Marian Salzman - A globally recognized Trendspotter

Are In-House Firms Doomed After the Pepsi-Kendall Jenner Ad?

May 19, 2017June 25, 2019 / in: advertising, American Life, brands, Change, Insights, marketing, Mass Media, Public Relations, Social Media, Trends, Youth

Originally posted on PRWeekcom. Marketing and communications veterans Marian Salzman and Peter Land take sides on whether Pepsi’s ill-considered ad …

Marian Salzman - A globally recognized Trendspotter

How to Prevent a Personal Tragedy from Becoming Your Personal Brand

April 3, 2017June 14, 2019 / in: American Life, brands, Change, health and wellness, Insights, Mass Media, Public Relations, Youth

Originally posted on Forbes.com. Alissa Parker’s 6-year-old daughter, Emilie, was killed at Sandy Hook Elementary School along with 19 other …

Marian Salzman - A globally recognized Trendspotter

How Agility Can Help Nashville’s Growing Pains

March 31, 2017June 14, 2019 / in: American Life, Change, Education, health and wellness, Insights, marketing, multicultural, Politics, Public Relations, Social Media, The Economy, Trends, Youth

Originally posted on Tennessean.com. Nashville has seen a dizzying explosion in population and reputation. That has pros and cons.

Marian Salzman - A globally recognized Trendspotter

The Hashtag That Sells

March 17, 2017June 14, 2019 / in: advertising, brands, Education, Insights, marketing, Mass Media, Public Relations, Social Media, Trends, Youth

Originally posted on the Holmes Report. Creating multiple opportunities for guests to get on their social media feeds and talk …

Marian Salzman - A globally recognized Trendspotter

For Successful Businesses, Failure Is Not an Option—It’s a Requirement

February 14, 2017June 13, 2019 / in: advertising, American Life, baby boomers, brands, Change, Education, marketing, Mass Media, Politics, Public Relations, Social Media, Youth

Originally posted on CityAM.com. Urgent memo to executives everywhere: please stop saying things like “failure is not an option.”

Marian Salzman - A globally recognized Trendspotter

Trump Trend: Is Twitter the New Reality TV?

February 13, 2017July 1, 2019 / in: advertising, American Life, Insights, marketing, Mass Media, Politics, Public Relations, Social Media, Trends, Youth

Originally posted on Medium.com. Whether you see it as the weaponization of tweets or the modernization of the bully pulpit, …

Marian Salzman - A globally recognized Trendspotter

Agile PR: Smarter Communications in a World on Fast Forward

January 26, 2017June 13, 2019 / in: advertising, brands, Change, Education, Insights, marketing, Mass Media, Public Relations, Social Media, Trends

Originally posted on Medium.com. Stop for a moment — I know most of us don’t have much longer than that to spare — and …

Marian Salzman - A globally recognized Trendspotter

Soap Star in Terrorist Social Media Sex Conspiracy Scandal

January 17, 2017June 14, 2019 / in: advertising, Education, Insights, marketing, Mass Media, Politics, Public Relations, Social Media, Trends, Youth

Originally posted on Campaign US. You’re a discerning reader of a serious newspaper, so the spoof headline of this article …

Marian Salzman - A globally recognized Trendspotter

Tech Treasures and Trends Found at CES 2017

January 9, 2017June 14, 2019 / in: brands, Change, Education, health and wellness, Insights, marketing, Politics, Public Relations, Social Media, The Economy, Trends

Originally posted on CommPro. With the Consumer Electronics Show (CES) just starting in Las Vegas, my trendspotting alarm is blaring. …

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