Marian Salzman - A globally recognized Trendspotter

Stepping Up During COVID-19

Greetings from my isolation outpost to yours. A few thoughts as we enter a second month of social distancing—or longer for those in some parts of the world:

Marian Salzman - A globally recognized Trendspotter

20 Trends for 2020

December 2019

Following a year made frantic by chaos and existential angst, 2020 will be all about ways to inject control, calm, and clarity into a world that can seem to be spinning out of control. In her annual report, Marian explores trends that will emerge or grow in the new year, from our obsession with physical touch and our love-hate relationships with our smart devices to our efforts to protect ourselves from dangers ranging from air pollution and traffic congestion to cybercriminals.

Marian Salzman - A globally recognized Trendspotter


“Over the past 35 years, Salzman has become one of the world’s most powerful social trend predictors. … Every year Salzman releases her highly influential Annual Trends report, treated like a bible by companies worldwide. On her 2019 list, alongside global conflict, the end of civility and eco disaster (all worryingly depressing), there’s one bright spark—the rise of the ‘age proud’ movement.” —

Marian for Forbes and Medium